Reference library

Concepts

Short, durable explanations for the language surrounding independent building, public work, launches, audiences, and distribution.

What is Indie Hacking?

Building and operating a small independent product with direct responsibility for product, customers, and sustainability.

Making a bounded version available to another person so reality can respond.

The smallest responsible version that can test a meaningful product assumption with real people.

Collecting evidence that reduces uncertainty about a problem, audience, solution, or business decision.

People who repeatedly choose to pay attention to a body of work, not a number attached to an account.

The paths through which relevant people discover, understand, access, and return to a product or body of work.

A concentrated invitation for a specific group to encounter and act on a bounded version.